Creative Direction, UX/UI, Identity/Branding, Graphic Design
The goals established early on were fairly straight forward. To design and develop a fully responsive website that communicated the Tom Leykis brand. A website that is built to promote the live streaming radio broadcast, integrated into the homepage. Other goals for the website design included incorporating feeds for Tom’s social media and blog to keep the content of his website current and up-to-the-minute.
Working closely with Tom Leykis and his team, Premium Interactive gave a complete overhaul to blowmeuptom.com (The Tom Leykis Show). In the website re-design P.I. delivered a fresh new logo and visually arresting website UI design that achieved the goals of incorporating the technical requirements without compromising the vision for Tom’s online identity. The result is a cool and classic expression of form and function